Use Cases
What Is a Branded QR Code?
A "branded QR code" isn't a different type of code technically — it's a standard QR code styled with a company's brand colors, custom dot shapes, or a logo embedded in the center, so it reads as an intentional design element rather than a generic black-and-white square.
The styling doesn't change how the code functions — it's still decoded the same way — but color and shape do need to stay within safe limits: keep strong contrast between the dots and background, and if adding a logo, use a high error-correction level so the logo doesn't obscure enough of the pattern to break scanning.
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